How to Register Your Blog with Bing Search Console and Why It Matters
Many bloggers are familiar with Google Search Console, but often overlook Bing Search Console. However, Bing still holds a noticeable portion of the global search market, and with its integration into tools like ChatGPT, Copilot, and Microsoft Edge, indexing your blog with Bing Search Console has become more important than ever for SEO and visibility.
In this post, you'll learn how to register your blog with Bing Webmaster Tools, how to submit a sitemap, and what benefits this brings to your blog’s search performance.
1. What is Bing Search Console?
Bing Search Console (also known as Bing Webmaster Tools) is Microsoft’s free platform for managing a website’s visibility in Bing search results. Like Google Search Console, it allows you to monitor site performance, submit sitemaps, request indexing, and track search analytics. Bing's growing connection to AI-powered search makes this tool increasingly relevant.
- Track site performance
- View keyword analytics
- Identify crawl issues
- Submit a sitemap to speed up indexing
2. Step-by-Step: How to Register Your Blog
- Go to: https://www.bing.com/webmasters/ and log in with your Microsoft account
- Add your site: Click “Add a Site” and enter your blog URL
- Verify ownership:
- ① Add an HTML meta tag to your blog header
- ② (Not for Blogger) Upload an XML file
- ③ Verify via DNS settings (for custom domains)
- Submit your sitemap: Usually it's
/sitemap.xml
or/atom.xml?redirect=false&start-index=1&max-results=500
Tip: For Blogger, HTML meta tag verification is the easiest option.
3. How to Submit Your Sitemap (For Blogger)
- Go to the Sitemap section in Bing Webmaster Tools
- Enter: https://yourblogname.blogspot.com/sitemap.xml or use the Atom feed format
- Click “Submit” and wait for indexing confirmation
Once submitted, you can track how many pages are indexed, detect crawl errors, and monitor search performance.
4. Key Benefits of Using Bing Search Console
- Diversify traffic sources – Don’t rely only on Google
- Gain exposure on Microsoft Edge, Windows Search, and Copilot
- Improve AI search visibility – Get surfaced in ChatGPT and Bing Chat searches
- Faster indexing – Push new posts to Bing with no delay
5. Bing vs Google Search Console: Key Differences
Feature | Google Search Console | Bing Search Console |
---|---|---|
Search Market Share | ~90% | ~5–8% globally |
Crawling Speed | Very fast | Improves after sitemap submission |
AI Search Integration | Google SGE (still limited) | Fully integrated with Bing Chat, Copilot |
Ease of Use | Very easy | Also easy, requires Microsoft login |
6. Final Thoughts
Registering your blog with Bing Search Console is a one-time action that can yield long-term SEO benefits. It enhances your visibility across Microsoft platforms, ensures faster indexing, and opens up new AI-driven discovery opportunities. Even if Google remains dominant, Bing should not be ignored in a modern SEO strategy.